08 Feb 2023 Business Ownership: Startup Challenges and Opportunities
Authored by RSM US LLP, February 08, 2023
Startup challenges and opportunities
You’re refining your idea and modeling your business. As you invest in your product, you’re probably losing sleep over cash considerations. How much do you need? What’s your burn rate? Which type of financing will work best? While you’re elbow-deep in those issues, be sure you’re also asking yourself these critical questions.
Questions and answers:
Q: Is my business strategy rock-solid?
Be sure you have a deep understanding of your market and have specific strategies to address the critical issues of what your competition looks like, how you’ll define and differentiate yourself in the market, and what your specific plans are to scale. Make sure you have all your t’s crossed and your i’s dotted but don’t delay launch unnecessarily to chase perfection.
Q: Do I have all essential skill sets covered?
As an entrepreneur, it’s impossible to be good at everything. Early on, be brutally honest with yourself in determining the internal functions with which you need help. Acknowledging where you have skills gaps goes a long way toward building a solid company foundation from the beginning.
Q: What tax structure or entity type works best?
It’s never too early to think about your company’s value at exit because you will begin creating this at inception. To that end, think through your entity type options and what those will look like at exit: family transition, franchise, or an outright third-party sale. After all, starting a company with the intent of selling within 10 years looks very different from starting one that you, and possibly your family, will own and run for decades. Thinking about this early on can help prevent wrong turns along the way.
Best practices for owners of growth stage businesses
People, process, and technology
Protect your personal wealth. For business owners who have already accumulated significant wealth, consider starting your new business in a trust for your heirs’ benefit.
This will allow the value to grow outside of your estate and protect the wealth that you have already generated from what is usually a riskier investment.
Look for research and development credits. Research can often be a large component of startup. Certain R&D expenditures may be eligible for a tax credit. While the credit is often related to income generation, there are exceptions and elections that can provide a benefit to organizations that are not yet profitable.
How do entrepreneurs address the various lifecycle stages of business ownership?
Owning a business takes a certain confidence and grit. All owners are different, but all face similar challenges. Our business ownership lifecycle ebook shares insights gleaned from helping business owners face these challenges head on.
DO YOU HAVE QUESTIONS OR WANT TO TALK?
Fill out the form below and we’ll contact you to discuss your specific situation.
This article was written by RSM US LLP and originally appeared on 2023-02-08.
2022 RSM US LLP. All rights reserved.
RSM US Alliance provides its members with access to resources of RSM US LLP. RSM US Alliance member firms are separate and independent businesses and legal entities that are responsible for their own acts and omissions, and each are separate and independent from RSM US LLP. RSM US LLP is the U.S. member firm of RSM International, a global network of independent audit, tax, and consulting firms. Members of RSM US Alliance have access to RSM International resources through RSM US LLP but are not member firms of RSM International. Visit rsmus.com/aboutus for more information regarding RSM US LLP and RSM International. The RSM(tm) brandmark is used under license by RSM US LLP. RSM US Alliance products and services are proprietary to RSM US LLP.
Haynie & Company is a proud member of RSM US Alliance, a premier affiliation of independent accounting and consulting firms in the United States. RSM US Alliance provides our firm with access to resources of RSM US LLP, the leading provider of audit, tax and consulting services focused on the middle market. RSM US LLP is a licensed CPA firm and the U.S. member of RSM International, a global network of independent audit, tax and consulting firms with more than 43,000 people in over 120 countries.
Our membership in RSM US Alliance has elevated our capabilities in the marketplace, helping to differentiate our firm from the competition while allowing us to maintain our independence and entrepreneurial culture. We have access to a valuable peer network of like-sized firms as well as a broad range of tools, expertise, and technical resources.